A few years back we noticed that there were some people attending TED that had to break away from the event to take care of business concerns. There are many ways to engage with the TED space, but at that point people had to physically leave the venue to track down usable meeting and work spaces. Time away from TED meant missing featured talks, meaningful unplanned conversations, and chances to meet people from all over the world with every kind of background.
Fast forward to the last couple of TEDs and you would now see that there are Workspring “pop-up” centers that are on the same premises. By engaging with the Workspring spaces and hosts, people could now take care of business needs without fully disconnecting from the TED experience. Win/win! TCondon worked with the Workspring team to design the space. We had to accommodate for use by individuals, small teams, and larger groups, all with a wide variety of needs, so we knew we had to build a useful space with a lot of flexibility.
We know that the experience people have in a space is not just about the style and arrangement of furniture. While that must be well-resolved, individuals meeting at Workspring need to feel like their time spent there was rewarding and remarkable. So we holistically dug in to everything about the space — we focused on work postures, power and charger access, sharable technologies and whiteboards, and great food options being available to recharge and revitalize. We also dug in to the softer details: music that varied depending on what type of work zone you were in, a variety of lighting approaches, also dependent on the functional area, and ultimately teaming with Aveda to customize soaps and lotions in the restrooms and lounge. We even brought out a few surprises. One day it was extra chilly outside, so we treated everyone to an impromptu hot cocoa break. We were designing not just the space, but the details that rolled in to the entire amazing experience. Who knew it could be so refreshing just to take care of a conference call!