TED’s first foray out of the US recently concluded with many words of praise. The Vancouver Convention Center was an incredible venue with priceless views of the water and mountains. Great times, great talks, great feedback. But, one early fundamental challenge to this venue was the lack of a theater. So the challenge was presented to Steelcase and the Rockwell Group about a year ago: can we not only build one from the ground up, but can we also make it more amazing than any other theater space that is out there? TCondon worked with The Rockwell Group on the furniture portion of the theater, creating a blend of 15 different types of seating styles covered with muted blues, golds and greens.
In addition to the theater, we also designed many smaller simulcast gathering places that allowed TEDsters to experience and interact with the event even when they chose to be away from the theater. We are always considering different functional needs and multiple desired interactions at events like these, and we draw upon our experience to ensure the spaces are not just visually stunning but are very useful as well.
The response was great and it was another amazing TED!